Should I join the national personal chef group?
I am often asked the question of whether or not joining a national association of personal chefs has any benefit to those in the profession.
First, consider what you are hoping to gain from joining the group and if there is a monetary cost involved. If there is no cost, yes, why not join! If there is a cost, what are you receiving in exchange and does this promise appear to benefit your up and coming business?
The promise of sending you referrals or listing you in their national database is not enough of a promise to pay for a membership.
Consider the consumer online looking for a personal chef. They're not likely going to visit a national website of personal chefs because they don't likely know that one exists. The most likely action is going to be Googling "personal chef near me" or similar search.
The promise of placing the name or logo of the association on your resume is not enough of a promise to pay for a membership.
People hiring personal chefs do not care whether or not you belong to a national association. All they want to know is whether or not you can help them with their problem, whether it's help with meal prep or an event.
Having the national association's name on your resume is not going to bring in more clients than your competitor. Your action taking marketing efforts are going to be what brings in leads who eventually become clients.
Best Wishes & Much Success to You, Virginia Stockwell
Check out 101 Marketing Tactics here >>
10 Things to Do Before Starting Your Personal Chef Business
Ten-Step Actionable Checklist of things to do before investing in this new business so you're prepared when your first paying client comes along.
for Free
Personal Chef Mentor
Virginia Stockwell
Virginia Stockwell is a personal chef business mentor from California, now living in Austin, TX. She's had careers as a chiropractor and Realtor, then finally found her calling as a personal chef. Starting in catering in 2005, she began her personal chef business in 2012, quickly growing to a waiting list of clients thanks to her local marketing expertise. She now empowers home cooks and professional chefs to start their own meal prep and dinner party businesses, creating a life of hours and income they control. She lives the life of a minimalist both personally and professionally, reads cookbooks like novels, and is locally famous for her taco and margarita parties (check out "A Taco Walks into a Bar" on Amazon).
How to Price Your Personal Chef Services
Personal Chefs do not charge by the hour. They also do not calculate food costs like restaurant chefs.
This is a self-paced course you can begin immediately.
$94 >>
Business Plan for Personal Chef Services
Design a custom plan with the help of prompts so that you know where you’re going and what you need to do next...
Because a goal without a plan is just a wish.
Lead Generating Website
How-To
How-To
Anyone can create a website, but it takes know-how to design a lead generating website. You'll learn how to capture leads while you sleep, what to include on each web page, and common mistakes personal chefs make on their websites. Give potential clients a five-star first impression of your company by showing off your culinary skills in a benefit-driven style.
This course is included when purchasing the all-inclusive personal chef business program above.
Bookkeeping
for Personal Chefs
for Personal Chefs
Lesson 1 - Bookkeeping 101
Lesson 2 - The IRS & You
Lesson 3 - What's Tax Deductible
Lesson 4 - Record Keeping
This course is included when purchasing the all-inclusive personal chef business program above.
Chef-Client Contract
Customized to Your Business
Customized to Your Business
Without this important document, there are too many "what ifs" that could lead to lost money. You'll walk away with customized contracts for both meal prep and events to fit your personal chef business model.
This course is included when purchasing the all-inclusive personal chef business program above.
101 Marketing Tactics to Attract New Clients
You know all there is about cooking and pricing your services. The only struggle you have now is bringing new leads into your business. You'll receive 101 action oriented marketing tactics that you can begin implementing today. Find what's working best for you and do more of it. Marketing tactics for both introverts and outgoing personalities are included. Start implementing the tactics today.
All-Inclusive Program
PERSONAL CHEF
BUSINESS PROGRAM
All-Inclusive Program
BUSINESS PROGRAM
Go from "I don't know where to begin" to running a profitable personal chef business so you have control over your own hours and income.
Modules Included:
1 - Define Your Competitive Advantage
2 - Determine Pricing
3 - Meal Prep 101
4 - Dinner Party 101
5 - Become Legal & Insured
6 - Create a Lead Generating Website
7 - Craft a Marketing Plan
8 - Test Various Marketing Strategies
9 - Bookkeeping
10 - Social Media
10 Things to Do Before Starting Your Personal Chef Business
Ten-Step Actionable Checklist of things to do before investing in this new business so you're prepared when your first paying client comes along.
for Free